At any given moment, you could check the tag on your favorite shirt or jeans or even pair of shoes and be able to trace it back to its original manufacturing country. But have you ever wondered whether that “Maine Lobster” was actually captured off of the coast of the Pine Tree State?The food industry market is transitioning to implement food traceability for its products. The demand for food traceability has been at the forefront of the news with several restaurant chains being accused of using horsemeat in their hamburgers.With the proper technology, manufacturers can create detailed reports that will allow them tm to determine where incoming raw materials were consumed, the root causes of any non-conforming lots along with information critical to responding to any product recalls.Food traceability will not only hold suppliers accountable for their products, but would also improve manufacturing quality control by affording companies the ability to trace the products back to its origins.The availability of data related to key factors like environmental factors including temperature, light, humidity and cross-storage can be used to calculate the quality of a product.These factors are important in calculating remaining shelf-life, optimal usage, and eventually changes in where to deliver certain goods. The data collected can also provide a quality certification for the buyer of the product as well as providing important information for the decision making process of where and when to use or ship the product.This not only holds the provider accountable for providing the truest and freshest ingredients, but also reassures the consumer of where exactly that particular food item originated from. It also protects public health and safety and verifies that produce is locally grown.Traceability in the food industry will not only hold you accountable, but will give companies measurable results in terms of reworks, giveaways and recalls allowing companies to lower the cost reduction while maximizing return on investment (ROI).